FIAT

After FIAT’s 30-year hiatus and two failed attempts to reintroduce their brand to American, we literally launched FIAT from Italy to the United States – and continued to make it the best-selling small car brand for over three years, eclipsing the MINI.

FIAT Little Blue Pill video

“Little Blue Pill” :30 TV

Launching the FIAT 500X.

FIAT Immigrant video

“Immigrant” :90 TV

Reintroducing FIAT to North America.

FIAT Seduction video

“Seduction” :30 TV

Launching the FIAT Abarth.

FIAT print ads

FIAT Print

A series of movie poster-inspired print ads celebrating new FIAT models.

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