Charles Schwab

What started as a single assignment on Schwab Trading Services grew into an Agency of Record (AOR) relationship across seven additional lines of business within 24 months. As Schwab clients in different departments heard about how easy it is to engage with TRG – and saw the quality of our strategic, creative, digital, and media work – the projects kept pouring in. During our partnership, total Schwab assets under management have grown to nearly $9 trillion from $2.5 trillion. Along the way, we’ve helped the brand beat their “new to firm” household goals for nine consecutive years.

people in Times Square with Schwab outdoor billboard

Times Square Outdoor

A 3D outdoor spectacular promoting Schwab’s new investment product.

Blue butterfly among orange butterflies in foliage

Asset Management :15 Digital Video

Trade show environmental video using nature to set Schwab apart.

Two men at a table having a conversation

Trading Services :30 TV

A spot positioning Schwab as the place for active traders.

people walking and on bicycles looking at Schwab augmented reality posters

Augmented Reality Experiences

QR-driven, poster-launched adventures based on everyday passions.

Schwab logo lit up across a map of the United States

Trading Services :15 Digital Video

Round-the-clock opportunities demand 24/7 service.

Trade Brilliantly logo

Trading Services :15 Digital Video

Hyping a powerful partnership with Ameritrade.